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Industry

India Media & Entertainment Software Development

We build OTT platforms, regional language streaming apps, short video and audio apps for Indian broadcasters, production houses, publishers and creators, optimised for mobile-first viewers and every network speed.

Industry Challenges

Challenges for Media Businesses in India

India's next wave of viewers watches mostly on smartphones, in Hindi and regional languages, often on budget data plans.

Media companies need to serve that audience profitably, with low-price plans, ad-supported content and content in many languages, while following the IT Rules for digital media.

These are the challenges Indian media and entertainment businesses raise with us most:

  1. 01

    Low Willingness to Pay

    Price-sensitive viewers expect sachet plans, free tiers and easy UPI payments before they commit to a subscription.

  2. 02

    Many Languages, One Platform

    Serving content, subtitles and interfaces in multiple Indian languages is difficult on platforms built only for English.

  3. 03

    Buffering on Mobile Networks

    Viewers drop off when video stalls on crowded networks or in smaller towns with weaker coverage.

  4. 04

    Piracy & Content Leaks

    New releases are pirated within hours, cutting into subscription and box office revenue.

What We Build

OTT & Media Solutions for Indian Audiences

Platforms that reach viewers in every language, on every network, and turn them into paying subscribers.

01 / 06

Regional OTT Platforms

Streaming platforms for Hindi, Tamil, Telugu, Marathi, Bengali and other language audiences, with content and interface in each language.

What's included

  • Multi-language catalogue and UI
  • Dubbed audio and subtitle tracks
  • Android, iOS and smart TV apps
  • Region-wise content rights
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Our Services

Media & OTT Services in India

From design to streaming infrastructure, everything you need to launch and grow a media platform.

Our OTT & Media Development Process

A practical approach that launches your platform quickly and scales it with your audience.

01
Content & Audience Planning

We understand your content library, languages, target regions and revenue model.

02
Multilingual UX Design

We design simple interfaces that work in each language and on small screens.

03
Streaming Platform Build

We set up encoding, CDN, DRM, payments and apps for Android, iOS, web and smart TVs.

04
Network & Device Testing

We test on budget phones and slow networks so playback stays smooth for every viewer.

05
Launch & Audience Growth

We publish to the Play Store, App Store and TV stores, then use analytics to grow watch time and subscriptions.

Digital Media Projects We Have Delivered

Video, content and digital media platforms our team has built for clients in India and abroad.

Benchmark Digital

Digital Marketing

Benchmark Digital

Modern digital platform for boutique agency specializing in strategy, UX design, content, and performance marketing services.

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ZonVids

Digital Marketing

ZonVids

Specialized video creation platform helping Amazon sellers produce high-quality, conversion-focused product videos for marketplace listings.

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MyPage

Digital Marketing Tools

MyPage

Digital profile platform for creating personalized one-page microsites that centralize communication, scheduling, and professional identity.

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Frequently asked questions

Frequently Asked Questions (FAQs)

How much does it cost to build an OTT platform in India?
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It depends on the apps, languages, DRM and monetisation features you need. A focused launch on Android and web costs much less than a full multi-device platform; we share a fixed INR quote after discovery.

Can you build an OTT app in regional languages?
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Do you integrate UPI AutoPay for subscriptions?
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How do you stop piracy of our content?
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Will the app work on slow internet connections?
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Does our OTT platform need to follow the IT Rules, 2021?
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Ready to launch your OTT or media app in India?

Tell us about your content and audience. We will suggest the right platform, languages and monetisation model with a clear INR quote.

98%Client Satisfaction
35+Projects Delivered
5+Countries Served
4+Years of Excellence